ABOUT THE CREATOR/S:
At LOTIPA™, we believe brands must move, evolve and provoke. We reject the ordinary and build identities that lead and shift conversations. With roots in architecture, our approach blends structure with creativity. From Brazil to Portugal, we’ve helped brands in 18+ countries turn ambition into impact. We design for what’s next — always questioning more and setting new standards.
COMPETITION LEVEL:
FIRST NAME:
LAST NAME:
COMPANY:
Studio / Agency
Alex
Lotipa Studio
Monteiro
WORK/ PROJECT DESCRIPTION:
AppyCamper came to us with a strong vision: tech that moves people, not just pixels. Our challenge was to translate that into a visual identity that captured both their professional edge and their retro, nerdy soul. Inspired by the brand’s origin story — born around a campfire — we built a design system grounded in logic and play. We created a custom typeface and icon set using the same pixel grid, reinforcing the identity with consistency and personality. Even in a pixel-saturated sector, this choice felt honest and intentional. From logo to motion and tone of voice, AppyCamper now shows up with clarity, character and code-level precision.
PRIMARY CATEGORY:
D10 - Typography
SECONDARY CATEGORY:
B1 - Brand Identity
ADDITIONAL CATEGORY:
AppyCamper