ABOUT THE CREATOR/S:
I am Khuất Văn Khanh, a brand designer with 3 years of experience in creating unique and impactful brand images. I possess an unwavering passion for creativity and a strategic vision that empowers brands to tell their stories compellingly and build long-lasting relationships with customers. I take pride in my ability to blend art with strategy to produce groundbreaking design solutions. Throughout my career, I have had the opportunity to work with brands such as OCB, VPBank, Fideco, Anara, Anothern Creative, and Comma Creative, where I have honed my skills.
COMPETITION LEVEL:
FIRST NAME:
LAST NAME:
COMPANY:
Professional
Khanh
Freelancer
Khuat
WORK/ PROJECT DESCRIPTION:
Luminéa, derived from the French word "lumin" meaning "light," is a vibrant wine brand crafted for the dynamic and youthful French audience. The name symbolizes a bright, uplifting experience, akin to the radiance of the sun. The packaging design draws inspiration from iconic European awnings, blending the classic architectural charm of the streets with the rustic motifs of wine barrels. This fusion creates a fresh yet nostalgic feel, reflecting the balance between tradition and modernity that resonates with the brand's youthful yet refined target market.
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ADDITIONAL CATEGORY:
SECONDARY CATEGORY:
PRIMARY CATEGORY:
B1 - Brand Identity
D5 - Packaging Design
Luminéa