ABOUT THE CREATOR/S:
I'm a graphic designer who has a curiosity to experiment and explore new opportunities. I study Graphic Design at Univeristy of Westminster, and I do some freelancing on the side. I love being able to work with clients who are either local to my area, or are on a global level. My goal with each project I take on is to put my heart and soul into it. When I work with clients on projects, I aim to truly connect with them, understand their story and vision so that we can both build something awesome
COMPETITION LEVEL:
FIRST NAME:
LAST NAME:
COMPANY:
Professional
Abu-Bakr
Abubakr Design
Moolla
WORK/ PROJECT DESCRIPTION:
The 'SNAP' project showcases a vibrant and playful swiss chocolate brand built on creating a spark for adventure in the youth. The design process involved developing a branding system that highlighted the brand's playful character, but in a way that sparks the feeling of adventure in the youth. The brand collateral design strongly focused on building brand loyalty with the audience while visually standing out in a saturated market.
PRIMARY CATEGORY:
B2 - Brand Collateral
SECONDARY CATEGORY:
B1 - Brand Identity
ADDITIONAL CATEGORY:
SNAP Chocolate